Why Bone Broth?

The protein your grandmother already knew about.

Why Bone Broth?

The protein your grandmother already knew about.

Long before protein powders existed, every culture had the same answer to nourishment and strength: a pot of bones, slow-simmered for hours. Science is finally catching up to what grandmothers have known for centuries.

Not a trend. A tradition.

Bone broth isn't a wellness fad invented by influencers.
It's one of the oldest foods in human history and every culture on earth figured out the same thing independently.

Eastern Europe

Grandmother's chicken soup

The comforting bowl served for generations. Naturally rich in gelatin and glycine.

East Asia

Bone stocks & tonkotsu

Bone stocks have been a staple of East Asian cooking for thousands of years.

South America

Caldo de huesos

A postpartum tradition for new mothers, nourishing, restorative, rich in minerals and collagen.

Australia

Your mum's kitchen

Every roast chicken carcass that became soup. Every slow-cooked stock that made everything taste better.

The Whole Food Difference

It's not just protein. It's a whole food matrix.

Most protein powders give you protein and nothing else.
Bone broth delivers a naturally occurring spectrum of nutrients

Collagen (Type I & III)

The most abundant protein in your body. Naturally present in bone broth - not extracted from industrial hides like cheap collagen supplements.

Glycine & glutamine

Naturally occurring in real bone broth. Protein contributes to growth and repair of body tissue.

Gelatin

The cooked form of collagen. It's what gives traditional bone broth its body and thickness, and it's the reason real broth and hydrolysed collagen aren't the same thing.

Proline & hydroxyproline

Two of the amino acids that make collagen collagen. Rarely found in meaningful amounts in other protein sources, but naturally abundant in bone broth.

Naturally occurring minerals

Calcium, magnesium, phosphorus, and potassium - drawn from the bones during slow simmering. Bioavailable, not synthetic.

15g whole food protein

Naturally rich in glycine, proline and glutamine, from a single whole food source. No blending, no isolating, no concentrating with chemicals. Just bone broth, dried gently.

The Gut Health Connection

Most protein powders are made in a lab bone broth protein is Made from Food

The Gut Health Connection

Most protein powders are made in a lab bone broth protein is Made from Food

Here's what most protein brands don't talk about: what's actually in the tub.

Whey is a dairy by-product, filtered and dried. Plant protein is extracted from peas or rice, then flavoured to cover the taste. Both are isolates, made by pulling one component out of a food.

Bone broth is the opposite. Bones and water, simmered for hours, then dried. Nothing added, nothing pulled out. People have made it across nearly every culture for centuries, not because of what it does, but because it's what you get when you use the whole animal.

"This is amazing, to be able to drink your bone broth in a latte or hot chocolate"

The difference

One scoop. Real Food

Bone broth protein isn't an isolate. It's what you get when you simmer bones and dry what's left.

Collagen

Naturally occurring collagen. 12g of the 15g protein per serve.

Proline and hydroxyproline

Rarely found in meaningful amounts in whey or plant protein, but naturally abundant in bone broth.

Glycine and gelatin

Gelatin is the cooked form of collagen. It's what gives real broth its body, and what hydrolysed collagen doesn't have.

Amino Acid Profile

Protein contributes to growth and repair of body tissue. 15g per serve.

The Comparison

Not all protein is created equal.

Features BEST CHOICEHEWN.Bone Broth ProteinTYPICALCollagen PeptidesTYPICALWhey and Plant Protein Plant Protein
Made by simmering whole bones ✕ ✕
Naturally contains collagen ✓ ✕
Contains gelatin and GAGs ✕ ✕
Minimally processed ✕ ✕
Rich in glycine and proline ✓ ✕
Made from food, not isolated from it ✕ ✕
  • Made by simmering whole bones

    ✕ Collagen
    ✕ Whey/Plant
  • Naturally contains collagen

    ✓ Collagen
    ✕ Whey/Plant
  • Contains gelatin and GAGs

    ✕ Collagen
    ✕ Whey/Plant
  • Minimally processed

    ✕ Collagen
    ✕ Whey/Plant
  • Rich in glycine and proline

    ✓ Collagen
    ✕ Whey/Plant
  • Made from food, not isolated from it

    ✕ Collagen
    ✕ Whey/Plant

The Catch

Bone broth is incredible. Making it yourself? Not so much.

The Catch

Bone broth is incredible. Making it yourself? Not so much.

If bone broth is so good, why isn't everyone drinking it? Because the traditional version comes with some serious drawbacks.

24+ hours of simmering to extract the good stuff properly
Your kitchen smells like bones for days
Inconsistent nutrition - every batch is different
Sourcing quality bones is surprisingly hard
Only lasts a few days in the fridge
Let's be honest - most people try it once and don't make it again

"But I already buy bone broth from the supermarket."

Those cartons in the fridge aisle? They're a lot of water.
Here's what you're actually getting and what you're actually paying for.

STORE-BOUGHT LIQUID

~3g

protein per serve

A lot of water - you're paying for weight, not nutrition
You'd need 5+ serves daily to match one scoop of HEWN
$8-12 per carton adds up fast
Requires refrigeration, short shelf life once opened
Heavy, bulky, not portable
Often contains additives, preservatives, or "natural flavours"

BONE BROTH POWDER

15g

protein per single scoop - up to 5x more

Concentrated - water removed, nutrition preserved
One scoop delivers the full spectrum of benefits
~$2.70 per serve - a fraction of liquid cost
Shelf-stable for months, no fridge required
Throw it in your bag - use anywhere
Clean label - every ingredient you can Google

The maths: store-bought liquid gives you roughly 2-3g of protein per serve. One scoop of hewn. gives you 15g - up to 5x more protein, concentrated into a single scoop. Same ancestral goodness. No water weight, no fridge, no waste.

The hewn. Difference

Centuries of wisdom. One scoop.

The hewn. Difference

Centuries of wisdom. One scoop.

We took everything that makes bone broth extraordinary, the collagen, the glycine, the gelatin, the minerals and made it something you'd actually look forward to every morning.

No 24-hour simmer. No kitchen smell. No paying for water. Just one scoop of grass-fed New Zealand bone broth protein, blended with real whole food ingredients that taste as good as they makes you feel.

15g protein from grass-fed New Zealand bone broth
Every ingredient passes the "Google test"
Dissolves in seconds, hot or cold
Two whole food flavours that actually taste incredible
60-day money-back guarantee*

Your grandmother was right. Try it for yourself.

60 days. Two flavours. If you don't taste and feel the difference, it's on us.

Shop Bone Broth →